Chinsinsi cha Masewera a PS3

Nkhaniyi yatuluka: masewera a masewera a PS3 akuyenera kukhazikitsidwa nthawi yomweyo padziko lonse lapansi mu Novembala 2006. Koma ngakhale pali dongosolo lalikulu lotsegulira masewera a PS3, pali kukayikira zakukhudzidwa kwake pamsika. Kuphatikiza apo, owunikira masewera amakayikira ngati kukhazikitsidwa konseku kungathandize Sony kupezanso msika womwe watayika chifukwa kutulutsidwa kwa Microsoft kwa xbox 360. Palinso malingaliro ambiri chifukwa chomwe kukhazikitsidwa kwatsopano kwa PS3 kumachedwetsa.

Ngakhale Sony akuti kuchedwaku kudachitika chifukwa chakuwongolera ufulu wama digito kapena zovuta za DRM, akatswiri ambiri amakhulupirira mwina. Ofufuza amapanga zovuta zina ngati zifukwa zakuchedwa kutsegulira kwa masewera a PS3. Eiichi Katayama, wofufuza kuchokera ku Tokyo-based Nomura Securities ‘Financial & Economic Research, akuwonetsa kuti kuchedwaku mwina kumachitika chifukwa cha kuchepa kwa chitukuko cha zithunzi. Ena amapereka zifukwa monga kusakwanira kwa mitu yoyenera yamapulogalamu. Komabe, Sony sachedwa kuthana ndi mphekesera izi ndikubwerezanso vuto la DRM pazoyendetsa zawo za Blu-ray.

Tchipisi cha Blu-ray chimapereka chosungira chatsopano cha PS3 chosungira chomwe chimakulirakulira kasanu kuposa chosungidwa ndi ma DVD azitonthozo zakale. Malipoti akuti Blu-ray ndi DRM ya PS3 yatsala pang’ono kutha zimawapangitsa kukhala ochedwerako. Malinga ndi Katayama, chikwangwani cha ROM ndi ma licence a BD + ayamba kale zomwe zimapangitsa ukadaulo woteteza kukhala chifukwa chosamveka. Ofufuza akukhulupirira kuti ngati ukadaulo wa DRM ubweretsa kuchedwa, phindu lochokera pamasewera a PS3 silingavutike kwambiri. Komabe, ngati zifukwa zili monga akukhulupirira - chitukuko cha zithunzi za chip - kugulitsa kumatha kukhala koyipitsitsa m’mbiri ya Sony.

Sony ikutsutsana ndi momwe akatswiri amaonera momwe zinthu ziliri ndipo ikukana kuti kuchedwa kunakhazikitsa masewera a PS3 ndi kampaniyo pachiwopsezo kumbuyo kwa Microsoft ndi Xbox 360. Xbox 360 idafika m’masitolo chaka chatha ndipo ikadali yotsogola kwambiri pamasewera malinga ndi msika. A Jennie Kong, oyang’anira nthambi ya Sony ku Europe ku PR, akuteteza njira za kampaniyo ndipo akuti kampaniyo sikulola kuti iwowo azilamulidwa ndi omwe akupikisana nawo. Komabe, mbiri yakale imagwirizana ndi malingaliro a akatswiri pankhaniyi. Titha kukumbukira kuti Microsoft ndi Sony adakumana ndi zofananazi, koma nthawi ino, sony ili ndi mwayi ndikutulutsa koyambirira kwa PS2 yawo pa Xbox yoyamba. Kufufuza Kwaposachedwa ‘Steve Kovsky akukumbutsa kuti panthawiyo, Microsoft idawonongeka kwambiri; Mwachidziwikire, Sony ikukonzekera tsoka lomwelo ndi PS3.

Ngati Sony ikukankhira kukhazikitsidwa kwa Novembala 2006, imapatsa Xbox 360 mwayi wogulitsa chaka chonse. Komabe, vuto la chilolezo cha masewera a ps3 silimatha ndi kuchedwa kokhazikitsidwa. Mphekesera ndi nkhani zikumveka kuti ngakhale isanayambitsidwe masewera ake, Sony ikukonzekera kulekereranso. Magwero osiyanasiyana akuti Sony ikukonzekera kugulitsa zotonthoza zatsopano ndi ziphaso zawo. Izi zimaletsa kugulitsa kwa anthu ogulitsa pamasom’pamaso kapena m’masitolo a pa intaneti monga http://Amazon.com ndi http://eBay.com. Mwakutero, ogula amangogula chilolezo chogwiritsa ntchito zotonthoza; Sony ikugwiritsabe ntchito malonda ake. Ofufuza zamasewera akuti uku ndikusintha kwanzeru, ngati zikutsimikizika. Sony ingafune kukankha konse komwe ingafunikire kuwonjezera malonda amitundu iliyonse ya PS3.

Kampaniyo imapewa kupereka ndemanga pazonena zomwe zilibe chilolezo. Akusinkhasinkha kuti zolengeza zonse zofunika zaperekedwa pawonetsero ya malonda a E3 ndipo zolengeza zina zonse zidzalengezedwa pakukhazikitsidwa kwa masewera a PS3. Kulengeza uku, m’malo moimitsa mphekesera kumangowonjezera moto. Koma momwe ziliri, palibe chomwe opanga masewera angachite koma kungosewera masewera awo a PS3 ndikudikirira.